The handbook of European advertising : media planning, marketing analysis and country-by-country profiles
Roger Bennett
| Year of publication: |
1993
|
|---|---|
| Authors: | Bennett, Roger |
| Publisher: |
London : Kogan Page |
| Subject: | Europäische Gemeinschaften | Werbung | Internationaler Vergleich | European Free Trade Association |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 411 S. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-7494-0747-6 ; 0-7494-1496-0 |
| Source: |
Persistent link: https://www.econbiz.de/10004144878