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An application of multivariate statistical techniques for the study of consumer buying intentions for durable goods
Suh, Raymond Hong-Shin, (1972)
The effect of consumer knowledge and bargaining strength on final selling price : a case study
Primeaux jr., Walter J., (1970)
An exploratory behavioral and socio-economic profile of consumer action about dissatisfaction with selected household appliances
Mason, Joseph Barry, (1973)
The identification of behavioral knowledgeable, and demographic market segments of purchasers of household durables
Sibley, Stanley Dewayne, (1972)