The Impact of CSR on Transnational & Multinational Corporations in Bangladesh : A Comparative Analysis on the Basis of Carrols's Pyramid Regarding Global Perspective

The purpose of this study is to examine and compare how CSR is perceived by Transnational & Multinational corporations through globally as well as in Bangladesh. The study additionally describes and provide an explanation for the challenges that each corporation could face and the responsibilities that they are anticipated to fulfill through conceptualizing CSR idea of MNC & TNC. In order to examine the impact of CSR on TNC & MNC in Bangladesh, 34 managers are selected from 2 corporations. A set of open-minded questionnaire was developed on the basis of interviews with managers who deal with CSR problems and procedure and an evaluation of published reports equivalent to annual reviews of consecutive years. Findings reveal that both corporations define the notion of CSR similar, namely what organizations do, how they do it and the impact of their behavior on society at large. All of them infer that CSR reflects appearing as an excellent corporate citizen, being moral, obeying the law and being moneymaking