The impact of artificial intelligence technology stimuli on smart customer experience and the moderating effect of technology readiness
Jingyan Gao, Lina Ren, Yang Yang and Duo Zhang and Lan Li
| Year of publication: |
2022
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|---|---|
| Authors: | Gao, Jingyan ; Ren, Lina ; Yang, Yang ; Zhang, Duo ; Li, Lan |
| Published in: |
International journal of emerging markets. - Bradford : Emerald, ISSN 1746-8817, ZDB-ID 2242085-X. - Vol. 17.2022, 4, p. 1123-1142
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| Subject: | Artificial intelligence technology stimuli | Smart customer experience | Technology readiness | Word-of-mouth intentions | Künstliche Intelligenz | Artificial intelligence | Technischer Fortschritt | Technological change | Beziehungsmarketing | Relationship marketing | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/IJOEM-06-2021-0975 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013363162