The Impact of Comsumption Goal on Perceptual, Cognitive and Affective Responses to Retail Environments: a Conceptual Framework
Year of publication: |
2007
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Authors: | Massara, Francesco ; Liu, Sandra S. |
Published in: |
MERCATI E COMPETITIVITÀ. - FrancoAngeli Editore, ISSN 1826-7386. - Vol. 2007/3.2007, 3, 7, p. 151-172
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Publisher: |
FrancoAngeli Editore |
Saved in:
Online Resource
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