The impact of customer relationship management systems on dynamic capabilities at firms : an application to the banking industry
Cristina Gallego-Gomez, Carmen De-Pablos-Heredero, José Luis Montes-Botella
| Year of publication: |
2021
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|---|---|
| Authors: | Gallego-Gomez, Cristina ; Pablos Heredero, Carmen de ; Montes Botella, José Luis |
| Published in: |
Journal of global information management. - Hershey, Pa. : IGI Global, ISSN 1533-7995, ZDB-ID 2070054-4. - Vol. 29.2021, 1, Art.-No. 6, p. 103-122
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| Subject: | Absorption | Banking | CRM | Detection | Dynamic Capabilities | Innovation | Integration | SEM | Beziehungsmarketing | Relationship marketing | Dynamische Kompetenzen | Dynamic capabilities | Bank | Innovationsmanagement | Innovation management |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.4018/JGIM.2021010106 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012508119