The impact of customer returns and bidirectional option contract on refund price and order decisions
Year of publication: |
2019
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Authors: | Wang, Chong ; Chen, Jing ; Chen, Xu |
Published in: |
European journal of operational research : EJOR. - Amsterdam : Elsevier, ISSN 0377-2217, ZDB-ID 243003-4. - Vol. 274.2019, 1 (1.4.), p. 267-279
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Subject: | OR in marketing | Refund | Newsvendor problem | Customer returns | Bidirectional option contracts |
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