The Impact of E-Commerce on Entry-Mode Strategies of Service Firms: A Conceptual Framework and Research Propositions
| Year of publication: |
2004
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|---|---|
| Authors: | Ekeledo, Ikechi ; Sivakumar, K. |
| Published in: |
Journal of international marketing. - Chicago, Ill. : Assoc., ISSN 1069-031X, ZDB-ID 9155089. - Vol. 12.2004, 4, p. 46-70
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