The impact of Walmart supercenter conversion on consumer shopping behavior
Year of publication: |
March 2016
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Authors: | Hwang, Minha ; Park, Sungho |
Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 62.2016, 3, p. 817-828
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Subject: | Walmart supercenter | retailer competition | demand externality | revenue economy of scope | one-stop shopping | consumer shopping behavior | interformat competition | Konsumentenverhalten | Consumer behaviour | Einzelhandel | Retail trade | Wettbewerb | Competition |
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