The impacts of customer participation and company reputation on customer-company identification
Lan Xu, Tao Wang, Nan Cui und Suhua Su
Year of publication: |
2012
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Authors: | Xu, Lan ; Wang, Tao ; Cui, Nan ; Su, Suhua |
Published in: |
International journal of networking and virtual organisations : IJNVO. - Olney, Bucks. : Inderscience Enterprises, ISSN 1470-9503, ZDB-ID 21132951. - Vol. 10.2012, 3/4, p. 247-259
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