The impacts of service provider name, ethnicity, and menu information on perceived authenticity and behaviors
Year of publication: |
August 2017
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Authors: | Kim, Kawon ; Baker, Melissa A. |
Published in: |
Cornell hospitality quarterly : CQ. - Thousand Oaks, Calif. : Sage, ISSN 1938-9655, ZDB-ID 2410284-2. - Vol. 58.2017, 3, p. 312-318
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Subject: | authenticity | menu name | menu description | food authenticity | employee appearance | food service | employee name | ethnic restaurant | ethnicity | Gastronomie | Restaurant industry | Ethnische Gruppe | Ethnic group | Konsumentenverhalten | Consumer behaviour | Glaubwürdigkeit | Credibility |
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