The importance of quality : how music festivals achieved commercial success
Year of publication: |
2016
|
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Authors: | Hiller, R. Scott |
Published in: |
Journal of cultural economics. - Dordrecht [u.a.] : Springer, ISSN 0885-2545, ZDB-ID 860836-2. - Vol. 40.2016, 3, p. 309-334
|
Subject: | Input quality | Product characteristics | Music industry | Bundling | Expectations | Musikwirtschaft | Produktqualität | Product quality | Musik | Music | Dienstleistungsqualität | Service quality | Leistungsbündel | Bundling strategy |
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