The influence of membership program on customer loyalty mediated by customer satisfaction
Fadhil Muhammad, Fatkhur Rozi, Achmad Sani Supriyanto
| Year of publication: |
2021
|
|---|---|
| Authors: | Muhammad, Fadhil ; Rozi, Fatkhur ; Supriyanto, Achmad Sani |
| Subject: | Membership Program | Customer Loyalty | Customer Satisfaction | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenbindung | Customer retention | Dienstleistungsqualität | Service quality |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.20525/ijrbs.v10i6.1362 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012659315