The Influence of Social E-Atmospherics in Practice : A Website Content Analysis Perspective
Year of publication: |
2009
|
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Authors: | Kervenoael, Ronan de ; Ozturkcan, Selcen ; Bisson, Christophe |
Publisher: |
[S.l.] : SSRN |
Subject: | Website | Bibliometrie | Bibliometrics | Konsumentenverhalten | Consumer behaviour | Social Web | Social web |
Extent: | 1 Online-Ressource (17 p) |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments January 25, 2008 erstellt |
Other identifiers: | 10.2139/ssrn.1362524 [DOI] |
Classification: | M30 - Marketing and Advertising. General |
Source: | ECONIS - Online Catalogue of the ZBW |
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