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The institutional yes : how Amazon's CEO leads strategic change in a culture obsessed with today's customer
Kirby, Julia, (2007)
THE HBR INTERVIEW - The Institutional Yes - Amazon.com is known for its bold and sometimes counter-intuitive strategic moves. Its founder and CEO reveals that the company's strategy derives from a distinctive and deeply held cultural point of view.
Bezos, Jeff, (2007)
Der Allesverkäufer : Jeff Bezos und das Imperium von Amazon
Stone, Brad, (2013)