The international e-marketing framework (IEMF): Identifying the building blocks for future global e-marketing research
Year of publication: |
2005
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Authors: | Krishnamurthy, Sandeep ; Singh, Nitish |
Published in: |
International marketing review. - Bradford : Emerald, ISSN 0265-1335, ZDB-ID 8597674. - Vol. 22.2005, 6, p. 605-610
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