The international search for ethics norms : which consumer behaviors do consumers consider (un)acceptable?
Year of publication: |
2010
|
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Authors: | Neale, Larry ; Fullerton, Sam |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 24.2010, 6, p. 476-486
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Subject: | Konsumentenverhalten | Consumer behaviour | Ethik | Ethics | Vergleich | Comparison | Dienstleistungsmarketing | Services marketing | Welt | World |
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