The internationalization process of a German SME entering the US market
Year of publication: |
[2017]
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Authors: | Kimmel, Viktor |
Published in: |
Managing SMES international business strategies - the case of East Tennessee. - Bremen : Kellner, ISBN 3-95651-143-3. - 2017, p. 94-108
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Subject: | KMU | SME | Deutschland | Germany | Globalisierung | Globalization | Internationaler Markteintritt | International market entry | Multinationales Unternehmen | Transnational corporation |
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Baum, Matthias, (2013)
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Dreher, Carsten, (2000)
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