The joint effect of project-level exploratory and exploitative learning in new product development
Chih-Peng Chu and Ci-Rong Li; Chen-Ju Lin
| Year of publication: |
2011
|
|---|---|
| Authors: | Chu, Chih-peng ; Li, Ci-rong ; Lin, Chen-ju |
| Published in: |
European journal of marketing : EJM. - Bingley : Emerald Publishing Limited, ISSN 0309-0566, ZDB-ID 189982-X. - Vol. 45.2011, 4, p. 531-550
|
| Subject: | Produktentwicklung | New product development | Erfolgsfaktor | Success factor | Marketingmanagement | Marketing management | Lernen | Learning | Betriebliches Bildungsmanagement | Employer-provided training | Taiwan |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009010626