The Launch Timing of New and Dominant Multigeneration Technologies
Year of publication: |
2010-05-31
|
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Authors: | Franses, Philip Hans ; Hernández-Mireles, Hernández-Mireles, C. |
Institutions: | Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam |
Subject: | launch timing | multi-generation diffusion models | video-game industry |
Extent: | application/pdf |
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Series: | ERIM Report Series Research in Management. - ISSN 1566-5283. |
Type of publication: | Book / Working Paper |
Notes: | The text is part of a series RePEc:ems:eureri Number ERS-2010-022-MKT |
Classification: | C44 - Statistical Decision Theory; Operations Research ; M - Business Administration and Business Economics; Marketing; Accounting ; M31 - Marketing |
Source: |
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The Launch Timing of New and Dominant Multigeneration Technologies
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