The logic behind foreign market selection : objective distance dimensions vs. strategic objectives and psychic distance
Year of publication: |
February 2018
|
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Authors: | Magnani, Giovanna ; Zucchella, Antonella ; Floriani, DinorĂ¡ Eliete |
Published in: |
International business review : the official journal of the European International Business Academy. - Amsterdam [u.a.] : Elsevier, ISSN 0969-5931, ZDB-ID 1164338-9. - Vol. 27.2018, 1, p. 1-20
|
Subject: | Distance | Asymmetry | Relativity | Strategic objectives | Foreign market selection | Multiple case study | Multinationales Unternehmen | Transnational corporation | Internationaler Markteintritt | International market entry | Strategisches Management | Strategic management | Geographische Entfernung | Geographic distance | Auslandsinvestition | Foreign investment |
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