The logic of price
Joseph P. McKenna
| Year of publication: |
1973
|
|---|---|
| Authors: | MacKenna, Joseph P. |
| Other Persons: | McKenna, Joseph P. (contributor) |
| Publisher: |
Hinsdale, Ill. : Dryden Press |
| Subject: | Preis | Markt | Price | Preismanagement | Pricing strategy | USA | United States | Theorie | Theory |
| Extent: | IV, 297 S graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-03-089002-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000677411