The long view on the responsibilities of business and marketers
Ruth N. Bolton
| Year of publication: |
2020
|
|---|---|
| Authors: | Bolton, Ruth N. |
| Published in: |
Journal of macromarketing. - Thousand Oaks, Calif. : Sage, ISSN 1552-6534, ZDB-ID 2068181-1. - Vol. 40.2020, 3, p. 332-335
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| Subject: | environment | UN global compact | sustainability | systems | stakeholders | marketing and society | human rights | Corporate Social Responsibility | Corporate social responsibility | Stakeholder | Menschenrechte | Human rights | Nachhaltige Entwicklung | Sustainable development | Welt | World | Unternehmensethik | Business ethics |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/0276146720926641 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012264023