The longer long tail : how endless choice is creating unlimited demand
Chris Anderson
| Year of publication: |
2009 ; Up. and exp. ed.
|
|---|---|
| Authors: | Anderson, Chris |
| Publisher: |
London : Random House Business |
| Subject: | Electronic Commerce | Marktsegmentierung | Technische Innovation | Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 267 S. : Ill. 20 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-1-8479-4036-0 ; 1-8479-4036-6 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004906767