The longitudinal effects of a two‐dimensional consumer animosity
Year of publication: |
2013
|
---|---|
Authors: | Lee, Richard ; Tae Lee, Kyung |
Published in: |
Journal of Consumer Marketing. - Emerald Group Publishing Limited, ISSN 2052-1200, ZDB-ID 2032361-X. - Vol. 30.2013, 3, p. 273-282
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Consumer behaviour | Japan | China | Country of origin | Product attributes | Historical animosity | Contemporary animosity | Product judgment | Willingness to buy foreign products |
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