The management of advertising
Julian L. Simon
| Year of publication: |
1971
|
|---|---|
| Authors: | Simon, Julian Lincoln |
| Publisher: |
Englewood Cliffs : Prentice-Hall |
| Subject: | Werbungsbetrieb | Werbungsausgaben |
| Extent: | 12, 287 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Bibliogr. S. 267-274 |
| ISBN: | 0-13-548685-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000572096