The management of coopetitive tensions within multi-unit organizations
Year of publication: |
2016
|
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Authors: | Seran, Thuy ; Pellegrin-Boucher, Estelle ; Gurau, Calin |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 53.2016, p. 31-41
|
Subject: | Management of intra-organizational coopetition | Multi-unit and multi-brand coopetition | Informal and formal management | Horizontal management | Inter-unit projects | Koopetition | Coopetition | Unternehmenskooperation | Inter-firm cooperation | Management |
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