The management of tourism

ed. by Lesley Pender and Richard Sharpley

Going beyond a conceptual discussion of tourism, this textbook covers management perspectives both in operational and strategic terms. It has been written to provide students with an understanding of the fundamental business management aspects of tourism, together with the specific techniques required for successful management of the variety of tourism businesses. Each chapter is written by an acknowledged subject specialist, and highlights current challenges and appropriate management responses to its particular arena. At the same time, each chapter also includes an illustrative case study, and provides suggestions for further reading that offers a more general perspective.

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Year of publication:	2005
Other Persons:	Pender, Lesley (ed.)
Publisher:	London [u.a.] : SAGE
Subject:	Tourismuswirtschaft \| Tourism industry \| Tourismusökonomie \| Tourism economics \| Management \| Tourismus
Description of contents:	Table of Contents [external.dandelon.com]

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Extent:	XXIII, 347 S.
Type of publication:	Book / Working Paper
Type of publication (narrower categories):	Aufsatzsammlung ; Sammelwerk ; Collection of articles of several authors
Language:	English
Notes:	Description based upon print version of record Cover; Contents; List of Figures; List of Tables; List of Abbreviations; List of Contributors; Preface; Part I: Managing the Tourism System; Chapter 1 - Introduction; Chapter 2 - The accommodation sector: managing for quality; Chapter 3 - Airlines, airports and international aviation; Chapter 4 - Tour Operations Management; Chapter 5 - Managing tourism distribution; Part II: Managing Tourism Businesses; Chapter 6 - Human Resources Management in Tourism; Chapter 7 - Marketing Management for Tourism; Chapter 8 - Strategy for tourism; Chapter 9 - Managing Finance for Tourism Chapter 10 - The law and tourismPart III: Managing Tourism in its Environment; Chapter 11 - Managing urban tourism; Chapter 12 - Managing the countryside for tourism: a governance perspective; Chapter 13 - Managing tourism for development; Chapter 14 - Site and Visitor Management at Natural Attractions; Part IV: Contemporary Issues in Tourism Management; Chapter 15 - The role of government in the management of tourism: the public sector and tourism policies; Chapter 16 - Information and communications technologies for tourism Chapter 17 - Destination marketing and technology: the case of web-based data miningChapter 18 - Tourism and the environment; Chapter 19 - International tourism: the management of crisis; Chapter 20 - Ethics in Tourism Management; Chapter 21 - Managing the heritage enterprise for liveable host communities; Conclusion; References; Index;
ISBN:	0-7619-4021-9 ; 0-7619-4022-7 ; 978-0-7619-4021-0 ; 978-0-7619-4022-7 ; 978-1-84860-527-5 ; 9786611794446 ; 978-1-84860-527-5 ; 978-0-7619-4021-0
Classification:	Wirtschaftsgeographie
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012683101