The Marketing Mix Revisited: Towards the 21st Century Marketing by E. Constantinides
Year of publication: |
2006
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Authors: | Möller, Kristian |
Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 6459717. - Vol. 22.2006, 3, p. 439
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