The marketing of freightliners
Year of publication: |
1970
|
---|---|
Authors: | Nix, Robert |
Published in: |
European Journal of Marketing. - MCB UP Ltd, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 4.1970, 4, p. 237-245
|
Publisher: |
MCB UP Ltd |
Subject: | Freight transport | Containers | British Rail | Marketing strategy | Road transport | New product development |
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