The Missing Link Between Corporate Social Responsibility and Consumer Trust: The Case of Fair Trade Products
Year of publication: |
2009
|
---|---|
Authors: | Castaldo, Sandro ; Perrini, Francesco ; Misani, Nicola ; Tencati, Antonio |
Published in: |
Journal of Business Ethics. - Springer, ISSN 0167-4544. - Vol. 84.2009, 1, p. 1-15
|
Publisher: |
Springer |
Subject: | consumer behavior | Corporate Social Responsibility | Fair Trade | retail | structural equation models | trust |
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