The moderating effect of social capital and cosmopolitanism on marketing capabilities : a comparison of Chinese and Korean companies
Year of publication: |
2015
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Authors: | Jin, Chang-Hyun |
Published in: |
Chinese management studies : CMS. - Bingley : Emerald, ISSN 1750-614X, ZDB-ID 2323546-9. - Vol. 9.2015, 3, p. 441-466
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Subject: | Top management | Marketing capability | Trust | Social capital | Cosmopolitanism | Managerial tie utilization | Solidarity | Sozialkapital | China | Führungskräfte | Managers | Südkorea | South Korea | Vertrauen | Confidence | Soziales Netzwerk | Social network | Unternehmenserfolg | Firm performance |
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