The moderating role of supply network structure on the customer integration-efficiency relationship
Year of publication: |
2013
|
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Authors: | Danese, Pamela ; Romano, Pietro |
Published in: |
International journal of operations & production management : IJOPM ; the official journal of the European Operations Management Association, EUROMA. - Bingley : Emerald, ISSN 0144-3577, ZDB-ID 762449-9. - Vol. 33.2013, 4, p. 372-393
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Subject: | Lieferkette | Supply chain | Beziehungsmarketing | Relationship marketing | Kundenintegration | Customer integration | Effizienz | Efficiency |
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