The origin of power in buyer-seller relationships
Year of publication: |
2012
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Authors: | Meehan, Joanne ; Wright, Gillian H. |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 41.2012, 4, p. 669-679
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Subject: | Lieferantenmanagement | Supplier relationship management | Macht | Power | Großbritannien | United Kingdom |
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