The pay-what-you-want business model : warm glow revenues and endogenous price discrimination
R. Mark Isaac, John P. Lightle, Douglas A. Norton
| Year of publication: |
August 2015
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|---|---|
| Authors: | Isaac, R. Mark ; Lightle, John P. ; Norton, Douglas A. |
| Published in: |
Journal of behavioral and experimental economics. - Amsterdam [u.a.] : Elsevier, ZDB-ID 2769607-8. - Vol. 57.2015, p. 215-223
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| Subject: | Warm glow | Price discrimination | Social norm | Charity | Monopoly | Preisdifferenzierung | Monopol | Theorie | Theory | Soziale Norm | Geschäftsmodell | Business model | Wohltätigkeit | Altruismus | Altruism | Fundraising |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.socec.2015.02.003 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011560982