The peculiar impact of higher room rates on customers' propensity to book
Year of publication: |
2010
|
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Authors: | Schwartz, Zvi ; Chen, Chihchien |
Published in: |
International journal of contemporary hospitality management. - Bingley : Emerald Group Publishing Limited, ISSN 0959-6119, ZDB-ID 1161434-1. - Vol. 22.2010, 1, p. 41-55
|
Subject: | Hotellerie | Hotel industry | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour | USA | United States |
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