The potential of digital marketing tools to develop the innovative SFSC players' business models
Year of publication: |
2022
|
---|---|
Authors: | Csordás, Adrián ; Pancsira, János ; Lengyel, Péter ; Füzesi, István ; Felföldi, János |
Published in: |
Journal of Open Innovation: Technology, Market, and Complexity. - ISSN 2199-8531. - Vol. 8.2022, 3, p. 1-14
|
Publisher: |
Basel : MDPI |
Subject: | digital marketing | e-commerce | farmer shop | food supply chain | innovation |
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