Extent: | XII, 206 S. graph. Darst. 24 cm |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references (p. 199-202) and index Preface -- 1. Do you suffer from competitor obsession? -- 2. Changing the rules of play -- 3. The CEO's dilemma: strategic ambiguity -- 4. Strategic thinking: the essence of competitive advantage -- 5. Driving force: the DNA of strategic thinking -- 6. Crafting and articulating a distinctive strategy -- 7. Areas of excellence: widening your competitive advantage -- 8. The concept of strategic leverage -- 9. Managing your competitor's strategy to your advantage -- 10. Sandbox competition and the rules of war -- 11. The CEO as process leader -- 12. Making strategic thinking a repeatable practice --13. Megachanges that will challenge every company's strategy -- Bibliography -- Index |
ISBN: | 0-07-135777-7 |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001496911