The power of the brand : personal branding and its effect on job seeking attributes
Year of publication: |
2020
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Authors: | Minor-Cooley, Delonia ; Parks-Yancy, Rochelle |
Published in: |
Journal of internet commerce. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1533-287X, ZDB-ID 2112885-6. - Vol. 19.2020, 3, p. 241-261
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Subject: | Employers | job seekers | personal branding | social media | Markenführung | Brand management | Social Web | Social web | Arbeitsuche | Job search | Markenimage | Brand image |
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