The private label grocery choice : consumer drivers to purchase
Lisa McNeill and Emma Wyeth
| Year of publication: |
2011
|
|---|---|
| Authors: | McNeill, Lisa S. ; Wyeth, Emma |
| Published in: |
The international review of retail, distribution and consumer research. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0959-3969, ZDB-ID 1098588-8. - Vol. 21.2011, 1, p. 95-109
|
| Subject: | Handelsmarke | Store brand | Lebensmitteleinzelhandel | Food retailing | Konsumentenverhalten | Consumer behaviour | Entscheidung | Decision |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008909091