The process of export information exploitation in French and Romanian SMEs
Year of publication: |
2011
|
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Authors: | Descotes, Raluca Mogos ; Walliser, Björn |
Published in: |
Journal of small business and enterprise development. - Bingley : Emerald Group Publishing Limited, ISSN 1462-6004, ZDB-ID 2141708-8. - Vol. 18.2011, 2, p. 311-330
|
Subject: | Informationsversorgung | Information provision | Internationale Marktforschung | International marketing research | Informationswert | Information value | KMU | SME | Frankreich | France | Rumänien | Romania |
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