The promotion of cultural tourism on the level of Belgrade as a tourist destination
Radomir Stojanovic
Cultural contents are among the most important elements of the overall cultural offer of big city destinations. The importance of cultural tourism promotion is especially significant in big cities, in their endeavors to create an image of authentic destination and in a psychological differentiation compared to competitive city destinations. Namely, cultural and natural attractions are the ones by which some city, as a destination, differs from the others, while some other factors of tourist offer (for instance, receptive factors, especially hotels within international hotel chains) offer uniform and standardized services in all destinations. -- cultural tourism ; promotion ; Belgrade ; city destinations
Year of publication: |
2010
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Authors: | Stojanovic, Radomir |
Published in: |
UTMS journal of economics / University of Tourism and Management : international, multidisciplinary journal for the area of south and southeastern Europe. - Skopje, ISSN 1857-6982, ZDB-ID 26169617. - Vol. 1.2010, 2, p. 99-106
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