The quintessence of intercultural business communication

by Melanie Moll

Successful business communication is more than simply speaking your client’s language. At the heart of all effective communication lies a fundamental understanding of human behavior. The natural result of globalization is a level of behaviors that we all share and expect. However, underneath this level are many other influencing factors. We tend to view the situation around us according to our own expectations which are often shaped by our cultural backgrounds. What happens, though, when our cultures are so different that the expectations collide? This book combines theory and practice in a way that helps you as a busy intercultural manager understand what others are communicating to you and those around you. We take apart real examples of intercultural business interaction and show you how deeply embedded cultural norms are found within a simple conversation. Then we offer you important tools and principles that you can use to improve your own intercultural business communication. After reading this book, you should have a good understanding of the basic culture types, and be able to identify most cultures based on the principles described here. Additionally, you will know which social issues, attitudes, and values appear even in the most rational business negotiation. Most importantly, your cultural awareness will help you build successful and lasting relationships with your clients across regional and global boundaries

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Year of publication:	2012
Authors:	Moll, Melanie
Publisher:	Berlin : Springer
Subject:	Interkulturelles Management \| Cross-cultural management \| Kommunikation \| Communication \| Unternehmenskultur \| Corporate culture \| Kulturkontakt
Description of contents:	The Metaculture: Our Global Culture -- Communicating Meaning -- Verbal Communication in Action -- Non-verbal Communication in Action Table of Contents [d-nb.info] ; Description [swbplus.bsz-bw.de] ; Description [deposit.dnb.de]

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Extent:	Online-Ressource (VII, 119 p. 34 illus, digital)
Series:	Quintessence Series SpringerLink / Bücher
Type of publication:	Book / Working Paper
Language:	English
Notes:	Description based upon print version of record Contents; Chapter-1; Introduction; 1.1 An Open Conversation; 1.2 Setting Our Definitions; 1.2.1 Defining Culture; 1.2.2 Defining Communication; 1.3 Models of Culture; 1.4 Purpose of Our Approach; 1.5 Difficulties in Understanding Culture; 1.6 Dynamics of Intercultural Communication; 1.7 Chapter Contents; 1.8 Goals for this Book; Chapter-2; The Metaculture: Our Global Culture; 2.1 Introduction; 2.2 Our Objectives in this Chapter; 2.3 Technology: We are Connected!; 2.3.1 Our Wireless World; 2.3.2 Dynamic Nature of the Metaculture; 2.4 Migration: Spreading Behaviors; 2.4.1 Politics 2.4.2 Economy2.4.3 Growing Communities; 2.5 Sharing A Code: Our Lingua Franca; 2.5.1 Internet English; 2.5.2 Shared Symbols and Signs; 2.5.3 The Effects of Sharing A Code of Meaning; 2.6 Raising Multicultural Generations; 2.6.1 Third Culture Kids (TCKs); 2.6.2 Effects of TCKs on the Metaculture; 2.7 Summary; Chapter-3; Com municating Meaning; 3.1 Introduction; 3.2 Our Objectives in This Chapter; 3.3 Language as Organized Interaction; 3.3.1 Turntaking; 3.3.2 Face to Face Interaction; 3.4 Communicative Competence; 3.5 Cultural Patterns; 3.5.1 High and Low Context Cultures 3.5.2 Collaborative and Individual Cultures3.5.3 Polychronic and Monochronic Cultures; 3.6 Summary; Chapter-4; Verbal Communication in Action; 4.1 Introduction; 4.2 Our Objectives in This Chapter; 4.3 Cultural Constructs; 4.3.1 Time; 4.3.2 Time and Decision-making; 4.3.3 Time and Turntaking; 4.3.4 Space; 4.3.5 Value Orientations; 4.3.6 Truth Orientations; 4.3.7 Agency: Using Language to Determine Responsibility; 4.3.8 The Gender Factor; 4.3.9 Assumptions of Religion; 4.4 Summary; Chapter-5; Non-Verbal Communication in Action; 5.1 Introduction; 5.2 Defining Non-Verbal Communication 5.2.1 Non-Verbal Communication Is as Meaningful as Verbal Communication5.2.2 Non-Verbal Communication Is Organized; 5.3 Communicative Competence and Non-Verbal Interaction; 5.4 Non-Verbal Communication and Cultural Patterns; 5.4.1 High and Low Context Cultures; 5.4.2 Individual and Collective Cultures; 5.4.3 Polychronic and Monochronic Cultures; 5.5 Understanding Cultural Values; 5.5.1 Perceptions of Social Relationships; 5.5.2 Business Friendships; 5.5.3 Stranger to Stranger Contact; 5.5.4 Power; 5.5.5 Social Relationships and the Metaculture; 5.5.6 A Picture Speaks a Thousand Words 5.5.7 Cultural Perceptions of Wealth5.6 Summary; Chapter-6; Conclusion: Your Successful Intercultural Business Interaction; Glossary; References; About the Author; About the Series Editor
ISBN:	978-3-642-28238-6 ; 978-3-642-28237-9
Other identifiers:	10.1007/978-3-642-28238-6 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10014425457