The relationship among image, satisfaction and loyalty : innovative factor of competitiveness for shopping centers
Year of publication: |
May 2015
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Authors: | Abrudan, Ioana-Nicoleta ; Plăiaş, Ioan ; Dabija, Dan Cristian |
Published in: |
Amfiteatru economic : an economic and business research periodical. - Bucharest : Editura ASE, ISSN 2247-9104, ZDB-ID 2565624-7. - Vol. 17.2015, 39, p. 536-552
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Subject: | consumer satisfaction | cognitive | affective | conative and behavioural loyalty | image | retail | shopping centers | innovation | competitiveness | Konsumentenverhalten | Consumer behaviour | Einkaufszentrum | Shopping center | Kundenzufriedenheit | Customer satisfaction | Beziehungsmarketing | Relationship marketing | Innovation | Einzelhandel | Retail trade | Kognition | Cognition |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | hdl:10419/168932 [Handle] |
Classification: | M31 - Marketing ; M10 - Business Administration. General |
Source: | ECONIS - Online Catalogue of the ZBW |
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