The relationship between digital transformation and corporate strategic communications in southern EU countries
Year of publication: |
2022
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Authors: | Mutsunska Palevska, Valentina ; Gjorgievski, Mijalce ; Stojchevski, Todor |
Published in: |
UTMS journal of economics / University of Tourism and Management : international, multidisciplinary journal for the area of south and southeastern Europe. - Skopje : [Verlag nicht ermittelbar], ISSN 1857-6982, ZDB-ID 2616961-7. - Vol. 13.2022, 2, p. 191-203
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Subject: | digital transformation | business entities | digital communications professionals | business |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | hdl:10419/281919 [Handle] |
Classification: | i24 ; J29 - Time Allocation; Work Behavior; Employment Determination and Creation. Other ; O32 - Management of Technological Innovation and R&D ; M37 - Advertising ; M39 - Marketing and Advertising. Other |
Source: | ECONIS - Online Catalogue of the ZBW |
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