The relationship between needs, motivations and information sharing behaviors on social media : focus on the self-connection and social connection
Year of publication: |
2023
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Authors: | Kim, Miyea ; Jun, Mina ; Han, Jeongsoo |
Published in: |
Asia Pacific journal of marketing and logistics. - [Erscheinungsort nicht ermittelbar] : Proquest, ISSN 1758-4248, ZDB-ID 2037486-0. - Vol. 35.2023, 1, p. 1-16
|
Subject: | Empathy | Information sharing behavior | Self-connection | Self-efficacy | Social connection | Social media | Social Web | Social web | Soziale Beziehungen | Social relations | Soziales Netzwerk | Social network | Konsumentenverhalten | Consumer behaviour | Informationsverbreitung | Information dissemination | Wissenstransfer | Knowledge transfer | Online-Marketing | Internet marketing |
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