The relevance of the environmental factor in corporate strategies : an application to the consumer goods industry
Year of publication: |
2007
|
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Authors: | Gil, Rafael Bravo ; Andrés, Elena Fraj ; Martínez Salinas, Eva |
Published in: |
The journal of applied business research. - Littleton, Colo. : CIBER Research Inst., ISSN 0892-7626, ZDB-ID 1107555-7. - Vol. 23.2007, 1, p. 79-94
|
Subject: | Aragonien | Aragon | Konsumgüterindustrie | Consumer goods industry | Umweltmanagement | Environmental management | Wettbewerbsvorteil | Competitive advantage |
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