The researcher's dilemma
Leo Bogart
| Year of publication: |
1969
|
|---|---|
| Authors: | Bogart, Leo |
| Published in: |
Current controversies in marketing research. - Chicago, Ill. : Markham. - 1969, p. 3-12
|
| Type of publication: | Article |
|---|---|
| Notes: | aus: Journal of Marketing. 26.1962,1, S.6-11 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001933292