The right marketing mix for the corporate imagery mix Role of various publics and marketing basics
Year of publication: |
1971
|
---|---|
Authors: | Henderson Britt, Steuart |
Published in: |
Business Horizons. - Elsevier, ISSN 0007-6813. - Vol. 14.1971, 1, p. 87-94
|
Publisher: |
Elsevier |
Saved in:
Online Resource
Saved in favorites
Similar items by person
-
Yoder, Wallace O., (1961)
-
How Weber's law can be applied to marketing
Henderson Britt, Steuart, (1975)
-
Jews in a gentile world : The problem of antisemitism
Graeber, Isacque, (1979)
- More ...