The role of entrepreneurial marketing & innovation capability in the performance of SMEs during covid-19 pandemic: Evidence of MSMEs in West Java
Year of publication: |
2023
|
---|---|
Authors: | Sari, Diana ; Kusuma, Belinda Aretha ; Sihotang, John ; Febrianti, Tri |
Published in: |
Cogent Business & Management. - ISSN 2331-1975. - Vol. 10.2023, 1, p. 1-11
|
Publisher: |
Abingdon : Taylor & Francis |
Subject: | COVID-19 | entrepreneurial marketing | innovation capability | MSME | performance of Msmes |
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